To reduce carbon emissions, we first need to measure them. Here's why businesses need more robust carbon accounting.
Estimated reading time: 5 minutes
At Soapbox, we get a lot of reader questions every time we send out a Changeletter (which goes out every Wednesday - make sure you're signed up). One of the most common things we hear from you: How do I make a difference at work?
Long answer: there are many many things you can do and you should find your people, make a plan, and take action. Short answer: start with carbon accounting.
Here’s what we’ll cover step-by-step:
If you got bored hearing the word accounting, we're with you! Our promise to you as always is to make this lively and approachable. There will be NO MATH.
🎯 Action step 1 of 4: READ — Let's start by looking at a few articles together.
It’s time for a pop quiz. Here are your two questions:
Start your action journey by reading this article: “What are Scope 3 Emissions and Why Companies Must Start Reporting Them”.
Here are the basics:
The bottom line: We can’t figure out how to tackle climate change through markets if we’re not measuring it in the first place. We have the tech and tools to track what matters; we just need to do it.
🏁 Checkpoint: This is the end of action step 1 of 4: READ.
🎯 Action step 2 of 4: LISTEN — we'll watch a short video or listen to a podcast to further expand on our topic.
If you’re reading this and you work at a company, congratulations! You know at least 1 organization you can ask about measuring greenhouse gases.
Greenhouse gases are hella bringing us down. They’re damaging every aspect of our health and economy. If organizations are emitting into the planet, they’re paying for it, right?
Haha, no. Currently, greenhouse gases (mainly carbon) are considered an “externality," which is fancy economics for “not my problem”. In fact, this carbon is barely being measured, let alone priced. This makes it hard to assess policies’ climate benefits, too. The concept of a “social cost of carbon” addresses this. Watch this 3-min explainer!
You can access the video, transcript, and more facts from the Resources for the Future website.
What you'll learn about the social cost of carbon:
How does this actually work? The video has a detailed explanation and examples of how this is already being used, so check it out!
🏁 Checkpoint: This is the end of action step 2 of 4: LISTEN.
🎯 Action step 3 of 4: ACT — Now it's time to do something. Let's go!
Our worldly desires — marked by our growing global carbon footprint — are getting out of control. IT’S TOO BIG! As the age-old wisdom goes: “size matters.”
If you’ve been wondering how you can make a meaningful difference against climate change, there’s obviously a bunch you can do, but we all need a baseline.
Whether that’s in our personal lives or at work, it’s time to account ourselves. Today’s ACT just has 3 simple actions — 1 for your personal life, 1 for work, and 1 related to consumer advocacy! Choose one or more and let’s go.
1. Use your consumer superpowers for good at Climate Neutral.
There are a bazillion certifications popping up to help consumers navigate this ever-changing space, but we really like Climate Neutral’s because it’s rooted in measurement first. Go to their consumer action hub and fill out a 15-second survey. You can also @ your favorite brands to #beclimateneutral on social media! Keep that in your mind’s back pocket as you go about your online life.
2. Download Commons to start measuring your own footprint.
We talked about Scope 1, 2, and 3 emissions (long story short — It’s a way of categorizing carbon emissions for large entities like corporations. Scope 3, which is the majority of emissions, DOESN’T EVEN GET MEASURED because it’s ‘indirect’). We like to apply this framework for my own life. What am I measuring? The answer: despite being climate-conscious, we weren't measuring anything until we downloaded Commons. Also, if you don’t want another app on your phone or if it doesn’t support your geography, just pick one thing to measure. If you eat meat and dairy, track how much you consume per week! See how you can chip away at that number. The biggest individual impacts we can make are cutting out flights, cars, and meat. Pick one!
3. Get your company to set a science-based target.
It has literally never been easier to take corporate action. Companies care because if they don’t, it’s hurting business — so let’s use it! Science-based targets show companies how much and how quickly they need to reduce their greenhouse gas (GHG) emissions to prevent the worst effects of climate change. You can view the companies already taking action here — there’s an option on the same page to set a target. Talk to your company ASAP — just send them the link and ask, “Hey, can you share more info on our role in this?”
If you're not already talking about these things at work or with your friends/family, that's your simplest talking point. Everything starts with conversation, and now you have some robust action tools to support the discussions you're having!
🏁 Checkpoint: This is the end of action step 3 of 4: ACT.
Before we go any further, it's time for you to pledge your commitment. It takes less than 30 seconds to pledge and we can bother you about it in a friendly way, so we can hold each other accountable. Pledge here!
🎯 Action step 4 of 4: REFLECT — what can you commit to? What fresh perspectives can we look at?
When you complete the 30-sec form to record your actions, you’ll see a link to this article that shows us the valuable info we gain when we do measure our emissions.
You can see how your country fares — are you using more or less carbon than you need? How has this changed over time compared to other countries? How does this relate to colonial history? It’s an interactive graphic so you can look at data through time and see if you’re up or down.
Take 30 seconds to hold yourself accountable! It’s so important to look at this stuff on a global scale — it’s clear to see which of us really needs to up the pressure on our officials, while also making meaningful individual change!
🏁 Checkpoint: This is the end of action step 4 of 4: REFLECT.
Check out our membership community for more resources like free weekly events with social justice experts, sustainable product discounts, pre-written email templates, a social impact job board, and in-person hangouts with new friends. Thanks for taking action with Soapbox Project!
Get our free bite-sized climate action plans before you go!